MINI New Zealand and Pork Pie Charity Run supporting Kiwi kids this Easter

MINI New Zealand has again partnered with organisers of the Pork Pie Charity Run and is throwing its support behind the bi-annual event which gets underway this Easter.

Starting in Kaitaia on Friday and finishing in Invercargill six days later, the 50 MINIs participating in the length-of-the-country drive will be raising money for KidsCan – and have raised more than $100,000 for the charity already.

“The event is not only an opportunity to relive the classic ‘Goodbye Pork Pie’ movie and retrace the original route through the country, but to also gather MINI drivers and enthusiasts from all over the nation for this true Kiwi event,” said MINI Marketing Manager, Simonne Mearns.

“Every MINI driver – either in a classic or new model – is part of the big MINI family and MINI New Zealand is delighted to help this unique community spread the MINI spirit around the country.”

MINI New Zealand is kitting the teams out with branded gear, as well as epic prize packs over the duration of the drive, plus supplying a fleet of cars for use on the event.

“I’m confident everyone who drives a new MINI will be incredibly impressed as the new model has received significant enhancement in terms of innovative developments, world-class safety features and outstanding performance from powerful new turbo-charged engines - yet it still retains MINI’s revered go-kart handling characteristics,” said Ms Mearns.

“It is the one car brand, more so than any other, which can transform your daily commute from dull to dynamic and there’s no better way to experience it than a top to bottom drive of New Zealand.”

The fourth Pork Pie Charity Run commences on April 3 in Kaitaia and ends after more than 2,500kms in Invercargill on April 8.  Overnight stops are in Taupo, Wellington, Kaikoura, Greymouth and Alexandra and it is possible to track the event at porkpie.co.nz.

Donations to KidsCan can be made at any point on the route, or via kidscan.org.nz.