KIA Optima

Progression at every level

The Kia Optima delivers innovative, sporty style that exudes confidence – exactly what you’d expect from progressive new car design.


(2014) Kia Optima EX (5dr 5 seat Sedan)

The 2014 Kia Optima on sale in NZ November 2013, showcasing refined styling inside & out, together with new technology to keep drivers and their occupants safer, all at similar & in some cases lower, list prices to the outgoing model. Kia’s Frankfurt-based design team has improved the vehicle’s front & rear styling with a new grille, LED daytime running lights lifted from the lower bumper to a position just above the headlights, new rear diffusers & a sweeping trunk lid that replaces the previous rear boot lid spoiler.

Lighting up the European-inspired design are front LED quad-lamp fog lights (on EX & Limited models), along with newly designed LED rear lamps. New Optima offers more upscale & hi-tech amenities. Activating the Optima’s push-button ignition brings two new displays to life, a 4.3in touch-screen TFT LCD instrument cluster, featuring an 8-speaker Infinity sound system, on the LX & EX models & a hi-resolution 8in navigation & telematics screen incorporating the sound system.

The SatNav system will be standard on Limited models from February 2014 & will include SUNA Live Traffic Update technology, which provides real-time traffic information for drivers in the Auckland, Hamilton, Tauranga, Wellington and Christchurch regions. The SUNA function is a lifetime component of the Kia SatNav system, whilst the navigation maps are updated and supported by Kia Motors NZ free of charge for the 1st 3-years of ownership through the annual service visit to the dealer.

The Optima Limited also becomes the 1st Kia sold in NZ to feature the all-new Blind Spot Detection(BSD) & Lane Change Assist system that detects other vehicles out of the driver’s sight, flashing a warning in the door mirror & sounding an audible warning if the driver uses the indicators. There’s also Rear Cross-traffic Alert built into the rear parking sensors. Front parking sensors are also standard. Interior features a new leather-wrapped 3-spoke steering wheel, a new more ergonomic gear shift lever, dashboard is redesigned with the layout & controls easier to locate & use.

Comfort is significantly improved with the all-new front seating design, together with softer leather upholstery for the EX and Limited. Also new is the cooling/heated function for the passenger seat, as well as driver’s seat, on the Limited model. Largely unchanged, the ANZAC suspension system has received some tuning to improve ride and handling feel and reduce noise. 2014 Optima is powered by the Theta II 2.4-litre engine, which benefits from petrol direct injection (GDI) technology. This engine is mated to a 6spd automatic transmission featuring Sportmatic clutchless shifting as standard.

Optima offers a Drive-Mode-Select, which allows a customer to select the driving mode from the ECO to Sports Mode. This adjusts settings in the throttle and gear change points to enable the driver to make the selection, via the ECO button on the lower right of the steering wheel. The LX trim offers dual exhaust with chrome tips, solar glass, exterior mirror turn signal indicators, front fog lights, exterior heated mirrors, chrome accented exterior door handles, new 17in alloy wheels fitted with 225/55R17 tyres, Infinity sound system with reversing camera on the touch-screen, priced at $42,490, a rise of $500.

EX model now offers larger 18in alloy wheels fitted with 225/45R18 tyres, leather seats, 10-way power adjustable driver’s seat, automatic folding mirrors LED fog light, reduced by $1,000 in price to now sit at $45,990. Limited includes a sports styling package with 18in sports alloys, HID headlights, smart cornering lamps, red brake calipers, chrome accented side sills, 10-way power adjustable passenger’s seat, twin sunroofs & dark woodgrain interior trim for $50,490, a reduction of $500 on the previous model.

General Info

Price $46990
Shape Sedan
No. Doors 5
Seats 5
Badges EX


Wheelbase 2795
Turning Diameter 5
Minimum Clearance 135
Height 1455
Length 4845
Width 1830




Brakes Rear solid disc
Front disc, vented
Entertainment & Communication CD player
8-speaker audio system
AM/FM tuner
Infinity audio system
Bluetooth handsfree mobile phone connectivity
AUX input with USB capability
MP3 compatible
Exterior Door mirror's with LED turn indicator lights
Power adjustable door mirror's
Door mirror's, heated
Interior ECM rear view mirror electrochromatic with automatic dimming function
Steering wheel mounted cruise control
Multi-function trip computer
Steering column mounted paddle gear shift
Steering column, tilt/telescopic adjustable
Steering wheel mounted audio controls
Interior trim with painted metal garnish
Leather/Composite interior trim
Active ECO function
Instrument cluster with 4.3in TFT colour display screen
Lighting Projector beam headlights
Front fog lights
LED rear tail lights
Smart cornering headlights
Automatic headlights with welcome/escort functions
Interior mood lighting
DRL's (daytime running lights)
Safety EBD Electronic Brakeforce Distribution
BAS Brake Assist System
ABS Anti-lock Braking System
HSA Hill Start Assist
Front seatbelt pretensioners
Front seatbelt load limiters
Child safety rear door locks
Dual side airbags, front
Dual (front to rear) curtain airbags
Seatbelts front, 3-point ELR x2
Front seat passenger airbag deactivation switch
Dual front airbags
Rear view camera
Active head restraints, front
ESP Electronic Stability Programme
Seatbelts rear, 3-point ELR x3
Park Assist sensor's front & rear with in-dash display


Engine Name Kia Theta II 2.4p GDI
Engine Description GDI, DOHC, CVVT
Drive Train FWD
Compress Ratio 11.3
Valve Train DOHC with CVVT
Fuel Tank Capacity 70
BasicFuelType Petrol
Capacity 2359
Cylinder Count 4
Valves Per Cylinder 4
Transmission Manufacturer Kia
Gears 6
Transmission Type Automatic with sequential Sportshift
Torque Nm 250
Torque RPM 4250
Power Kw 148
Power RPM 6300
Economy Combined 7.9
CO2 Emissions 189
Euro Standard 5


Kerb Weight Min 1478
Kerb Weight Max 1556
Towing Capacity Braked 1200
Towing Capacity Unbraked 650

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