Bentley owners to get a taste of snow... for a price
Bentley's new Bentayga SUV, will be making its ice-driving debut next year at Bentley’s flagship customer event, Power on Ice.
Power on Ice is an unforgettable four-day experience that provides the opportunity to push a full range of Bentley cars to their limits - in the snow and on ice!
Running throughout February next year, guests will be among the first to explore the Bentayga’s off-road capabilities in one of the most beautiful and challenging environments in the world.
Included in the expedition is two days of exhilarating ice driving training provided by the vastly experienced Bentley Ice Driving Team. Leading the tuition will be four-time World Rally Champion and two-time ice-speed record holder, Juha Kankkunen – who personally designs each of the ten ice tracks.
A range of Bentley models, including the brand’s performance flagship, the Continental GT3-R, will take on the challenging off-piste tracks. Thanks to their all-wheel-drive systems – and Bentley’s new Drive Dynamics Mode with optional Responsive Off-Road Setting in the case of Bentayga – each of the models can constantly adjust the distribution of power between front and rear wheels depending on available traction, ensuring optimal grip is delivered.
The home of the event will be the unique Chalet Ruka Peak in Finland.
Relaxing evening meals featuring contemporary Finnish cuisine and a traditional smoke sauna will afford guests time to unwind after an adrenaline-fuelled day. Night time husky-sled safaris to an historic reindeer farm complete the immersion into Finnish culture and ensure a truly unique experience.
If you're a moneyed individual and want to head on the trip you can select from a range of accommodation, with prices starting from $19,500 per person - Ouch!